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The comical charm of Meta’s new AI-enhanced, smart glasses is that they’re seemingly made for someone unimpressed, perhaps thoroughly, with the way they’re experiencing life. 

Being unhappy with life in its current state is, of course, intrinsically human and a problem that is as old as time. In fairy tales and folklore, the motif ends with a lesson — sometimes with the aid of magic, divine punishment, and maybe a witch or two — to be thankful for the things you have. More contemporary interpretations involve time travel and alternate realities, and perhaps some kind of Christmas theme.

Now, in 2026, we have glasses imbued with technological magic. The $300 Meta glasses are equipped with dual cameras as well as multiple microphones and tiny speakers that connect to an AI-powered app on your phone. This allows you to understand languages you can’t speak, command music to be played, perhaps even identify people you don’t know, and record anything you want and keep it, should you desire, forever. Having the ability to do these things, according to Meta, could make life a little better. 

The problem with Meta’s pitch is that the improvements the glasses promise come at a price. These super-powered spectacles run the risk of annoying or offending or creeping out the people around you. 

And worst of all, even if you’re just plainly wearing the glasses, they’re killing the vibe for everyone else.

Wear Meta glasses at your own risk

The major takeaway from Meta’s advertisements and overall promotional strategy for its glasses is that you’re supposed to wear them everywhere: Japanese restaurants, nights out at bars and clubs, on escalators (possibly to somewhere cool), backstage at concerts, at Kardashian houses, in Miami Beach, skydiving, and everywhere in between. 

What these stylish commercials and dynamic morsels of marketing do not tell you is that at all these places there will likely be people who do not want to see you wearing these glasses at all. 

“For a few weeks there was a trainer at the gym I noticed wearing glasses — black Ray-Bans — and he had never worn glasses before. It took me a few days but I realized they were Meta,” Sean, a non-Meta glasses wearer in DC, told me. Vox agreed to let Sean and other people interviewed for this article to go by their first name or pseudonym to let them speak freely about these spectacles. 

 “I almost said something to a manager, but then he stopped wearing them before I could say anything,” he added. 

Sean explained his unease. All around this country, people film in the gym all the time — to the point where it’s obnoxious and gets in everyone’s way. This trainer could just be following the trend, using the glasses (which are less cumbersome than an entire tripod setup) to film his clients’ form or creating content for a YouTube channel. But not knowing what the glasses are for, what the trainer is recording, or where he’s recording is what bothered Sean. 

“I don’t want to be in the background of videos all over the internet or on TikTok,” he said. 

There’s a little bit of social absurdity here in that we’ve been encouraged to post and have so many platforms — TikTok, Instagram, YouTube, etc. — to do so. Meta has continually emphasized that not only do these glasses allow people to share their points of view but also that everyone’s point of view is so important that it needs to be shared. At the same time, more people posting more than ever has made people aware of being a background character in someone else’s content. And it turns out that real-life, regular people are not particularly invested in how the stranger next to them in Meta glasses sees the world. 

Patrick, a writer living in New York, told me about a wedding he’d recently attended, where he saw an old friend wearing a pair. His group of friends told their pal that they wouldn’t talk to him until he took them off. 

As someone who aspires to be the kind of person you want to sit next to at a wedding, this is understandable. A wedding is theoretically two people sharing the most romantic day of their lives, but it is also a well of gossip, judgment, inside jokes, and lore that’s shared by the people who are watching said couple share the most romantic day of their lives. There’s also the possibility that, depending on the wedding, the spirit might move oneself to partake in the erotic violence known as the “chicken dance” and would not want any of that recorded. 

“One person screamed, ‘Ew the Kylie glasses, gross.’ It felt so cathartic,” Patrick said, referencing Meta glasses spokesmodel Kylie Jenner who, in her personal life, may or may not wear the glasses she advertises.  

In addition to weddings and the gym, people also told me that they don’t want to see the glasses at restaurants, not on dance floors or at parties, and definitely not in an immersive theater setting. I even spoke to someone who started a petition to ban them from bars. 

“I’m staunchly anti-photographs at good parties — the best parties in the world ban photography from the dancefloor,” said Vee, a nightlife aficionado who has owned but does not use his pair of Meta glasses anymore. “When people know there’s a camera on them, they behave differently. They start to monitor their own behavior. They become self-conscious and they start to think, Well, what will the people watching this video think I’m doing? Am I being cringe?” 

Going out partying is a completely different experience from lifting weights at the gym, and both are obviously very different from attending a wedding with friends. Yet, the critique of wearing Meta glasses at all these places is the same. No matter the vibe, Meta glasses will kill it and flatten the mood. People can’t enjoy the moment because the moment is being intrinsically changed by a person who might be recording. 

One of the rather unfortunate terms that Meta glasses have acquired is “pervert glasses.” This is largely due to the trend of pickup artists, pranksters, and yes, perverts, who are using the glasses to film others without their consent. Vee, the dance enthusiast, told me that it’s one more reason why he doesn’t believe that these specs have any place in nightlife.

“There’s a very significant community of people who trade videos that they’ve taken: candid videos of women who are in various states of undress. It’s just this kind of seedy underground,” Vee said, pointing out that Reddit had to ban entire forums dedicated to sharing nonconsensual videos and pictures of women at festivals and clubs. 

As Vee explained, people at festivals and nightlife events are often partaking in drugs and alcohol. He has no problem with that. What he does take issue with is that no one doing these things should have to think about being someone else’s content. Intoxicated people aren’t in the state of mind where they can consent to being in someone’s video or are even aware that someone’s Meta glasses have their recording light on. 

“There’s this whole kind of creeper contingent of folks who are trying to learn how to disable the recording light,” Vee said. “It’s not everybody who owns these glasses obviously, but there is a significant number of creepers who are giving the hardware a very bad name.”

Are we being too mean to pervert glasses?

The indicator light has since become a major flashpoint. The light is part of the glasses’ vibe-kill persona as it makes clear to everyone that can see that recording is taking place, and it’s especially vibrant in dimly lit places. The effect, I imagine, is like when the toys in Toy Story collapse when they see a human. That’s led to a contingent of glasses-wearers who want to disable the feature. 

While it’s understandable that someone might not want to draw even more attention to these glasses, hacking the light source is something a creeper would also do. Hence the “pervert glasses” moniker. These privacy concerns are why Meta is now rolling out an update that will disable the spectacles’ recording feature if said light is tampered with. 

“I think if you tamper with that, they should just break,” Jason, a 28-year-old Meta glasses owner, told me. “It’s the thin veil that makes it like, ‘Okay, at least you’re telling me you’re filming me.’ So the idea that if you tamper with it? No, your product should be bricked.” 

Jason bought a pair of Meta glasses in November with the idea that he would use them to film food content and post reviews. He had even picked out a name, “Sandwich Digest,” and dreamt of its success. But on his first wear, he took them to a Japanese sandwich shop and quickly realized that his future as a Meta glasses-wearing food critic was not a fun one. 

“I felt so uncomfortable,” Jason said, noting that the obviousness of his Meta glasses and their recording light spiked his self-consciousness. “But I also felt like the people I was interacting with were also uncomfortable. And I felt like they were feeling like, Okay, we both know this is weird, but I can’t say that because you’re actively filming me.” 

The strange interaction Jason described is a version of the panopticon effect, the idea that being recorded makes people alter their baseline behavior, perhaps to the point where people self-regulate even when they’re not being recorded. For Jason, there was no “real” restaurant experience to be filmed because everyone was so uncomfortable with being recorded. 

Therein is the conundrum: Even if you’re not using these glasses to be a creep, people still think you’re a creep, and you know that they think you’re a creep. 

Therein is the conundrum: Even if you’re not using these glasses to be a creep, people still think you’re a creep, and you know that they think you’re a creep. 

Since that initial encounter, Jason tells me that he’s only ever used the filming feature to capture a zipline experience he had in Mexico at the beginning of the year. He thinks he might also use them to capture hikes or excursions on an upcoming vacation, but he won’t use them in the vicinity of or  to film other people — especially since they’ve been dubbed pervert glasses.

“People’s perception of these glasses now is not what it was when I bought them in November,” he told me. “And had it been then, and if I knew what I know now, I probably wouldn’t have bought them.” 

Max, a Meta glasses wearer based in Australia, is a bit more keen on them but still shares some of Jason’s sentiment about their not-so-great reputation. Max explained to me that he has two pairs and wears them around 40 hours per week, mainly when he’s working, or walking and driving from place to place. Though he says he’s never had a negative interaction when wearing his glasses, he understands the backlash. 

“While we’re constantly being recorded when in public anyway, there’s a big difference between mass surveillance and one random weirdo recording you for their own purposes,” Max said, making the point that the indicator light, as awkward and obnoxious as it is, could be the accessory’s most important feature. 

“It’s really the only defense wearers have against the ‘pervert glasses’ remarks,” he added. “If the firmware update is successful, and the marketing around the update is widespread, I think we can slowly turn the public in their favor again.”

To be clear, many Meta glasses owners like Max pointed out that the glasses do have extremely useful features, like hands-free calling or the ability to translate foreign languages in real time. Meta also touts the glasses’ accessibility features, including those for people with reduced vision or hearing. They also offer sun protection. 

These are all ostensibly helpful gizmos, and their existence seems to indicate that Meta and its tech cohort are trying to figure out how to make these glasses as essential to our everyday lives as smartphones. Perhaps, when these features become more innovative or exciting or if the glasses become so popular, the narrative around why people buy them may change. 

But for now, the singularly intriguing thing about these specs is simultaneously their most publicly maligned feature: the filming. 

“There are probably a million things to film with them that are probably not weird,” Jason, the one-time Meta glasses food critic, told me. “But like if you’re wearing them at the beach, I would probably be side-eyeing you because you’re wearing ‘pervert glasses’ at the beach — fork found in kitchen.”

AI was supposed to make our lives better. Instead, it’s made many of us scared and angry. Communities are protesting against the building of new data centers — the warehouses of IT equipment powering the AI buildout — across the country, and increasingly they’re winning. And polling shows most Americans think AI is moving too fast.

So how did public opinion on AI curdle so quickly? Jasmine Sun, who reports on the industry from San Francisco, argues that the backlash treats AI less as a technology and more as a political project. “The debate was not about like, is ChatGPT useful to me?” Sun told me during a taping of Vox’s The Gray Area. “The debate was actually something more like, there are these big corporations and unaccountable billionaires…coming into my city, coming into my life and changing it without having any sort of democratic input?”

Filling in for Sean Illing, I talked to Sun about the rise of “AI populism,” the parallels with the Industrial Revolution, and how the backlash could crash into the 2028 presidential election. 

As always, there’s much more in the full podcast, which drops every Monday, so listen to and follow us on Apple Podcasts, Spotify, Pandora, or wherever you find podcasts.

You’ve been writing about a phenomenon you call AI populism. How would you define that? What is AI populism?

I define AI populism as a worldview where AI is not seen as an ordinary technology, but specifically as an elite political project to be resisted. I came to the term while thinking about the AI backlash and the reasons people are increasingly anti-AI — whether that’s LLM slop, whether that’s Waymos in their city, whether that’s a new data center project. One thing that occurred to me was that a lot of times the debate wasn’t about whether ChatGPT is useful to me, or whether Waymos are safer than a human driver. The debate was actually something more like: There are these big corporations and unaccountable billionaires who are coming into my city, coming into my life, and changing it without any democratic input.

When I talk to people who are opposing AI in various ways, they seem more concerned with this concentration-of-power, anti-elite dimension — which is where I take the word “populism” — rather than classic AI safety concerns, which are more about the technical characteristics that might introduce risk.

You wrote a piece that touched on some of this but went to a darker place — “AI populism’s warning shots” — and you wrote about actual shots. Sam Altman, the CEO of OpenAI, was targeted by a Molotov cocktail and a shooting within the span of a couple of days. There was an Indiana councilman who voted for a data center and woke up to gunshots at his home and a note reading “no data centers.” Why do you think of those incidents of violence as warning shots of something to come?

It was pretty scary. I’m no Sam Altman fanboy, but it’s terrifying that assassination attempts are showing up in response to people’s worries about AI. One factor is that we’ve been seeing a rising wave of political violence and support for political violence in the US, especially among young people, over the past few years — the UnitedHealthcare CEO shooting, the Charlie Kirk shooting. Increasingly, a lot of disaffected, maybe nihilistic young people are turning toward political violence as a way to express political beliefs they don’t feel they have other channels for. Or maybe that person is just unwell. But I do expect to see more of it, because my theory of political discontent is that if people feel they have institutional channels to bargain for their rights — if they feel the democratic process is working, or they’re part of a union and believe their union leader will go bargain about how automation shows up in the workplace — they’ll most likely go through those channels.

When it feels like the official channels aren’t working, opposition becomes much more diffuse and volatile. That’s part of why, in creative communities, you’ll see people witch-hunting each other over AI use. I think we’ll see more political violence against people seen as AI leaders, or as supporting AI leaders.

That’s really scary.

Yeah, I’m quite worried about it. But again, my sense is that it comes from a feeling of — what else is there to be done, when you have this level of concentration of wealth and power, and there’s no democratic input right now into how AI is regulated or built?

It’s like a jump straight from complaining at your community meeting about the data center to an act of violence.

I was talking to some friends about this. During the 20th century in the US, there was a wave of factory mechanization and automation, but unions were really strong — often when a company said, “We’re going to bring in these machines,” they’d sit down with the factory union leader and say, “Okay, you can bring in the machines, but we’re going to couple that with a wage increase,” or a 35-hour workweek, or earlier retirement. There was a channel to make a deal about how automation would show up in your workplace. That meant people were more likely to accept it as something lifting all boats. I don’t think that’s happening now — most of the industries affected by AI aren’t organized in labor unions, and the democratic channels are questionable at best.

It’s like when people have agency to be part of the transition, the process goes a lot smoother. Is there a historical analogy for a technological change that didn’t allow for input from the people involved? I’m thinking of the Luddites.

The Luddites are a good example. When the automated looms were introduced, there was a lot of violence against the looms. The book I’d really recommend here is Carl Benedikt Frey’s The Technology Trap. He’s an Oxford economist who studied a ton of historical examples — in Europe, in China, all over the world — including the Luddites and 20th-century automation. His central question was: In what contexts do workers successfully stop automation, and in what contexts do they allow it to be introduced? How does the political environment, or the balance of power between people and their leaders, change the outcome? He found that when automation was introduced alongside social welfare policies — a higher minimum wage, some form of redistribution — people were much more willing to accept it, which is fairly rational.

I want to talk about Silicon Valley’s understanding of this backlash more generally. You’re painting a pretty dark picture, and you’re right in the belly of the beast in San Francisco — I’m sure you talk to people involved with AI every day. Is there a moment when it clicked for them that this backlash is real and something they have to take seriously? Or has that happened yet?

I’ve definitely noticed a huge difference, over the past six months, in how seriously people in Silicon Valley take the AI backlash.

Like what?

People just talk about it more. I’d bring up AI populism to people last year, and they’d normally say, “It doesn’t matter — technology always introduces some discontent, people get annoyed but they get used to it, like the internet.” That was the standard reaction last year. Not anymore. I think part of the reason OpenAI and Anthropic have felt pressure to introduce economic policy proposals around job automation is that they’re seeing how worried people are. The data center moratoriums and the broader data center backlash have been surprising and meaningful in getting AI leaders to recognize they have both a messaging problem and an actual problem with the product and the technology they’re introducing.

A lot of the increasing opposition to AI in Washington has caused people to see this too. At first, Trump — as you mentioned — was very pro-AI. He and David Sacks were accelerationists; they wanted AI to go faster and to block attempts at regulation.

He was the AI czar.

“The moratoriums, the regulation fights, even the booing at graduations, the literal assassination attempts — people in Silicon Valley have become much more worried.”

He was the AI czar — he’s no longer the AI czar. But it turned out a lot of other constituencies, both on the left and the right, were pretty opposed. For example, Trump and David Sacks tried to introduce a big federal bill that would preempt all state-level AI regulation — no state could regulate AI for 10 years. They tried to sneak it into a big omnibus bill so no one would notice. But members of Congress realized it was happening, and — whether for kid-safety reasons or frontier-safety reasons — people said, Wait a second, the idea of preventing any state from regulating AI for ten years is crazy. A lot of people organized in Washington to successfully stop that preemption. I think that showed the scale and bipartisanship of a coalition that was very keen to make sure it stayed possible to regulate AI was underestimated. As a result of all this — the moratoriums, the regulation fights, even the booing at graduations, the literal assassination attempts — people in Silicon Valley have become much more worried.

China is our big competitor in the AI race, and it certainly has all the conditions for a populist pushback to AI — youth unemployment is really high, and AI technology is in some ways more advanced at taking over real-world jobs. I was watching a video about fully automated factories and a robot pharmacist. You’re one of the rare American tech reporters who gets to spend time in China, and you wrote a piece that surprised me — you found there wasn’t really a populist backlash to AI there. Why not?

I was really interested in this question, and I was finishing my New York Times piece while in China for a few weeks, talking to both AI people and non-AI people. The main reason there’s not a big populist backlash in China is that there isn’t a lot of social unrest or populist backlash against anything — the entire MO of the Chinese government, the No. 1 priority, is domestic social stability. Any whisper of protest gets shut down; that’s why they have such strong speech controls. So one factor is that China doesn’t have much of a culture of resistance in general, whether in workplaces or politically. I’m not saying no one dissents — but it has a cultural effect too, because people don’t see it as useful or as an option. When I ask family members of mine in China about AI, sometimes they’re annoyed about specific things, but fundamentally, the idea of opposing AI is seen as almost unimaginable.

The other thing about China is that if you’re middle-aged there, you’ve lived through so many political, economic, and technological revolutions in your lifetime. When I was a little kid visiting Shanghai in the mid-2000s, there were no high-speed trains — now China has some of the best high-speed rail systems in the world. Technology has always gone hand in hand with dramatic economic advancement, with being lifted out of poverty. The modernization process has been aggressive and disruptive, but it’s not something the party has offered opportunities to resist, and it’s something most Chinese people still see as an inevitability that was mostly good for most people — because incomes did increase by dramatic amounts alongside the technological change. So I think people have a similar attitude toward AI: It’s much less about “Can I stop the AI wave?” and more “How can I take advantage of the AI wave to get ahead economically?”

We were just talking about this deep pessimism about what technology can bring us here in the US. I think a lot of people look around and think: We don’t have a cure for cancer yet, but we’ve sure seen our lives get worse in a lot of ways because of technology, social media, whatever. That pessimism probably fuels the backlash to AI, the skepticism about whether it can ever deliver on its promises. And that experience just isn’t the same in China, or probably much of the rest of the world, where technological progress has been faster and more concrete in people’s lives.

My 90-year-old grandfather said he’d love an elder-care robot to help him do tasks around the house so he doesn’t have to rely on his kids — he wants more freedom and mobility. It’s seen more as a tool to help individual goals. Even with the robot factories or pharmacies — one thing that struck me visiting a robot pharmacy was that the PR people happily said, “Yep, we’re doing these robots because human workers take too many smoke breaks and bathroom breaks and take too long.”

You’d never say that in the US, but they’re probably thinking the same thing — they just don’t say it. The other thing they mentioned is that this lets the pharmacy operate 24/7, because a lot of people need medications in the middle of the night and want to order via the DoorDash equivalent. There was actually a labor shortage before — Chinese workers weren’t willing to work night shifts — so these pharmacies are offering real consumer surplus. A significant percentage of orders come in overnight, when no other pharmacy is open. And with the factories, part of the issue is that Chinese workers, especially young people, don’t want to do factory work anymore.

“I think the 2028 presidential primary and election is really where I expect AI to become a centerpiece of the conversation.”

That anecdote gets at the promise and peril of AI, and the role of the backlash movement — which I’m still wrestling with how I feel about. On the one hand, I want to live in a world where cancer gets cured, where we live in an era of abundance, where things are cheap and easy to make because factories can run all the time with machine workers who don’t require anything — I want the future we were promised, of flying cars and everything working well.

But I also don’t want to lose my job, or see humanity wiped out by an angry machine god. Because we don’t really know what’s going to happen yet, it’s hard to work out my own feelings about the pushback here in the States — what’s appropriate, and what’s holding us back from real advances in our lives.

Totally, I agree. I like Waymos — I think they’re safer, and I’d prefer a safer robot car driv[ing] me around instead of me driving. I’m not a good driver; no one should let me drive. So I wrestle with some of the same things.

To close out the conversation — let’s come back to the United States. AI populism is brewing as a political force. We’ve seen it show up in a couple of races so far, but it’s early. We’ve got the midterms, then the presidential election. How do you think it’s going to affect American politics this November, and in 2028?

My sense is that this November, it’s going to be more about state and local races where AI really shows up. I’m going to spend some time in Michigan and Wisconsin this summer touring some of the data center sites facing the most opposition — those states also have contested governor and Senate races where AI and data centers have become a core issue, so I’m interested to learn more there. I think the 2028 presidential primary and election is really where I expect AI to become a centerpiece of the conversation — especially if we start to see some of the employment impacts people are expecting. As soon as we see something like a 2 percent rise in unemployment, if that happens, I think people will be very upset, and we should expect a ton of focus on the issue.

The other thing I’ll note is political opportunism — you’re already seeing a bit of this, where politicians are likely to raise the salience of AI above where people might ordinarily care about it, because it’s become a convenient boogeyman. It polls so poorly, people are so anti-AI and anti-data-center, AI billionaires are so unsympathetic, that no matter what your policy program is, AI is a great reason to push it. I think a lot of politicians who are being clever about this are going to move AI to the center of the conversation, raising its salience to manufacture urgency for proposals they’re already excited about. That’s definitely something I’m watching for 2028.

As tech addicts turn to non-smart ‘dumb’ devices for help, our expert answers your questions about the rise of old-school brick phones