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The online “burnerverse” trying to ruin young women’s lives

A man in a dark room is starkly backlit by the laptop and iPhone in front of him.

Maddie Kowalski is a student at the University of Florida. Last November, someone found nonconsensual intimate images and videos of her, stitched them together, and uploaded them to X, where they were viewed millions of times.

“Can you imagine?” asked Ej Dickson, a senior culture writer at Wired who reported on Kowalski’s story earlier this month. “You’re 19 years old and a video that you don’t even remember shooting, let alone consenting to, goes viral nationally along with your name and your sorority, and your parents, your grandparents, everybody in your life sees it. It’s a humiliation and a privacy violation that is kind of incomprehensible.”

The video was followed by a campaign of intimidation and harassment. Kowalski and her parents received threatening phone calls and texts. People on the internet posted old photos of her, her father’s LinkedIn, and even his golf handicap. Kowalski sought help from the police, from the university, and from X. But the video was being shared faster than the posts could be removed, and her name became a trending topic on X.

What made the video go viral, Dickson explains, is something called the “burnerverse”: a loosely connected network of anonymous “burner” accounts on X. The community mainly exists to discuss college sports, but sometimes it disseminates videos and rumors aimed at shaming young women and ruining their lives. The burnerverse has harassed Kowalski and her family for nearly a year, sometimes encouraging her to kill herself.

Today, Explained co-host Noel King spoke with Dickson about the online network that targeted Kowalski, and why it’s been so difficult to do anything to stop it. 

Below is an excerpt of the conversation, edited for length and clarity. There’s much more in the full podcast, so listen to Today, Explained wherever you get podcasts, including Apple Podcasts, Pandora, and Spotify.

Your story describes how Maddie has, without even realizing it, entered into something called the burnerverse. This is something I think a lot of us, prior to your piece, had not heard of. What is the burnerverse?

I hadn’t heard of it either. The burnerverse is an online community of anonymous accounts, and ostensibly these are college sports fan accounts. They talk about the coaches, the players, new recruits, they share memes after their team loses, but there’s a corner of the community that has emerged that is pretty violently racist and misogynistic and antisemitic. And one of the things that they’ve started doing in recent years is doxxing young college-age women like Maddie.

Why is it called the burnerverse?

Because it consists of burner accounts, anonymous accounts.

Okay. So the reason that whoever is spreading these videos of Maddie and others feels comfortable doing that is because they’re anonymous. Nobody knows who’s behind them?

Yes, exactly. And I also want to be clear: This is a small segment of the college sports burner community. 

There are a lot of these accounts that are pretty innocuous and would never dream of doing something like this to a young woman. I would say probably the vast majority of these accounts are not like that, but it is a sizable enough segment that they’re able to make these types of narratives go viral.

What do we know about who is part of the burnerverse? Who is likely to be a part of this?

That was one of the most shocking things that I learned from my reporting, actually. I had assumed that these were largely frat kids. I assumed that they were largely SEC frat kids because a lot of these young girls who have been doxed were students at SEC schools. But when I actually started looking into these accounts and who was behind them and who was sharing these images and making these jokes about Maddie, I learned it was way more wide-ranging than that. 

There are a lot of college students who are involved in the burnerverse, but it’s also men who are 10, 20, 30 years out of college. Sometimes they have wives. Sometimes they have children. Sometimes they have grandchildren. They’re from all over the country. It’s not limited to one race or economic demographic. It’s really very wide-ranging, which is kind of what makes it so terrifying.

And it is not just Maddie Kowalski. What did you learn about other young women who are targeted by this?

No, it’s not. So perhaps the most well-known case is this girl named Mary Kate Cornett, who was a student at Ole Miss in February 2025 when this salacious campus rumor about her sex life started going viral. And the rumor was false and it was clearly defamatory, but it went so viral that it kind of escaped containment from Ole Miss and went viral among SEC schools and then went viral nationally, to the point where her name was trending nationally on X. 

This very famous ESPN personality, Pat McAfee, talked about her without using her name, but talked about her and the details of this rumor on his podcast. And a lot of these athletes and college sports personalities tweeted about it as well. What started as an unverifiable and false rumor about a college girl’s sex life was just blown up and amplified to the degree that it was a national news story within a couple of hours. 

The speed with which this happens — [Cornett]she was telling me that basically a few hours after she learned that she was going viral, her parents’ house was swatted. The speed with which this community works toward making these women’s lives a living hell is really, really rapid.

Did you come away with an understanding of how an online community that is meant to be talking about college sports descends into this?

Part of it is just a consequence of how internet subcultures work. Even fairly innocuous, large internet subcultures and communities, there’s always going to be a small part of any online subculture that splinters off and forms its own community that is going to skew a little bit more extremist. 

That’s not surprising in itself, but I do think that there is something about the discourse surrounding college sports, particularly the media ecosystem that’s represented by Barstool, that does create a space for this type of rampant misogyny to foment. 

I don’t think it’s a coincidence that some of the accounts that I have seen posting really horrible defamatory content about Maddie are smaller Barstool accounts that are associated with individual colleges. I do think that has definitely played a role.

Why did Maddie become the target of these people in the burnerverse?

Because she’s young and she’s attractive. Basically, the criteria is these women are young, attractive, they’re usually white for some reason, and they are perceived to have departed from a sexual norm in some way. 

They’re either subject to some sort of rumor about their sex life or their sexual behavior or maybe a text message leaks about them or a photo. Then these guys take it and they blow it up and it goes viral nationally. 

They’re very purposeful about it too. I can’t tell you how many tweets I’ve seen that are just tweets of a girl’s name and they’re like, “Make her famous, make her go viral.”

In an ideal world, this kind of thing would be stopped before it even happened. So, knowing that there is not much that victims can do, what are the methods of preventing this?

That’s a very complicated question. I know that there are platforms developing various AI tools in order to prevent nonconsensual intimate images from spreading. But I imagine that would be pretty difficult to regulate, especially with the rise of deepfakes and with the rise of-AI manipulated nonconsensual images, so I don’t have a lot of faith in that. 

Honestly, I think that the biggest path toward prevention is — can I say this? Parents raising their sons to not be pieces of shit.

You can say that. You can absolutely say that.

I think that the biggest course of prevention is parents raising their sons to not be pieces of shit, honestly. To just set a clear line and say, “It’s not okay to view women as commodities. It’s not okay to talk about women like this. It’s not okay to view social media engagement as the ultimate goal without thinking about the lives that you’re impacting by spreading this content.” I think that parents need to have conversations with their kids about that. 

I think that there needs to be education within fraternities and sororities and universities because it’s not like what happened to Maddie Kowalski is an isolated incident. I was able to identify almost a dozen other young women who have been targeted by the burnerverse in this way. 

I think that there needs to be more discussion of this in general because it’s not just the burnerverse. It’s this larger ecosystem that is socially ordained at this point of men saying horrible things and doing horrible things to women with impunity. That’s the real problem.

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The film infuriating the Israeli government

A person stands in front of a graffiti mural depicting Israeli filmmakers Yuval Abraham and Rachel Szor, directors of the documentary “NAZA.”
A graffiti mural depicting Israeli filmmakers Yuval Abraham and Rachel Szor, directors of the documentary NAZA. | Mostafa Alkharouf/Anadolu via Getty Images

At the Venice Film Festival earlier this month, the documentary NAZA received a 25-minute standing ovation. In Israel, it’s all anyone’s talking about, even though few have actually seen it. 

Made by two Israeli filmmakers, Rachel Szor and Yuval Abraham, the movie takes place on the rooftops of Tel Aviv, where 24 anonymous Israeli intelligence agents and soldiers discuss things that they did in Gaza and how they did them.

As Bilge Ebiri writes in his Vulture review of NAZA, “One officer recalls blowing up a building with 500 people in it to go after one target. They admit to knowingly wiping out entire neighborhoods, fully aware of the catastrophic human toll.”Another interviewee agrees that Israel is committing a genocide in Gaza. 

Since its reception in Venice, the film has faced harsh criticism from the Israeli government — with at least one politician issuing a call to revoke the filmmakers’ citizenship. 

Shany Littman is a journalist for Haaretz in Israel and has been reporting on the film’s reception. She spoke with Today, Explained co-host Noel King about the conversation around the movie in Israel. 

Below is an excerpt of the conversation, edited for length and clarity. There’s much more in the full podcast, so listen to Today, Explained wherever you get podcasts, including Apple Podcasts, Pandora, and Spotify.

Have you seen the documentary NAZA?

I haven’t. I asked the PR person of the movie to send me a link and it’s not possible. I mean, considering the huge storm that came out, they’re probably rethinking how to handle the distribution of the film.

What I hear you saying is it’s safe to assume most people in Israel have not actually been able to see the movie. Is that right?

Yes, that’s correct.

But they are aware of what is in it. Let’s talk about the conversation around this movie in Israel. What’s the reaction been like?

You can find many different types of criticism from all sides of a political range. It’s not only right-wing people or people who are supporting the war. The claims are first that maybe the film itself is not verified. They have witnesses that are anonymous that they didn’t verify well enough. But I think most people — they just feel that this is an opportunity for all the pro-Palestinian, anti-Israeli, and [antisemitic] people in the world to attack Israel. Israelis from all sides are afraid of the way the world is seeing us at the moment. 

Is anybody in Israel saying, “Hey, we’re glad that they did it. We’re glad that they made this movie”?

Yes. There are people who are supporting Yuval and Rachel, the filmmakers, supporting their right to criticize, to investigate. As a liberal country, we should be able to investigate ourselves, to criticize ourselves. They are doing their work as journalists. 

There has also been a reaction from the Israeli government at a more official level. What has the Israeli government said about this film?

“There’s a really long history of films that were criticized, especially by different culture ministers. But I haven’t seen anything like this, like what is happening now. This is really frightening.”

The first person to react was the minister of culture. He said that the nationality of Yuval and the filmmakers should be revoked. That they should not be Israeli citizens anymore. There’s a really long history of films that were criticized, especially by different culture ministers. But I haven’t seen anything like this, like what is happening now. This is really frightening. I’m completely horrified by this. 

I already saw some clips on social media by people who were filming themselves where…you could see a house [in the background] and someone was saying, “You can all come here. This is the house of Rachel Szor’s parents. They live here and you can come and do whatever you want. I invite you all to come here and take revenge.” And there were several clips with the same message. 

I’m guessing they’re not coming back to Israel at the moment. I think it has become really dangerous for them to be here, and it’s a new level. I published an article about this. I didn’t do the movie. I just published an article supporting them in Haaretz and my mother is afraid that someone will attack me. The echoes of this event, they’re going very far now.

Are you frightened for the filmmakers if they choose to return? Do you fear for their safety?

Yes, absolutely. Especially because the elections are coming in a month. Many Israelis see this day as like the red line or the moment where we will be able to know if we can still live in Israel as a democracy, as a liberal democracy, or that the country has changed in a way that many [civil] rights and liberties that we think we have are gone. And that this country is not a democracy anymore. And so I think this is also why the blood is boiling.

This is a very, very tense and fragile moment. And for them I assume it is even more crucial and I hope they will not do anything that will put them in danger.

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The Republican Party is all-in on Islamophobia

Ted Cruz, a bearded man with slicked-back hair wearing a suit and tie, gestures with one hand as he speaks from behind a podium on a stage.
Sen. Ted Cruz (R-TX) speaks on stage on the second day of the Republican National Convention in Dallas, on September 10, 2026. | Justin Sullivan/Getty Images

Anti-Muslim messaging has been on the rise among Republican elected officials for a while, and last week it took center stage at the GOP’s midterm convention in Dallas, where speakers warned that leftists and “Islamists” were joining forces.

“We are witnessing a new and dangerous red-green alliance. Communists and Islamists coming together and sweeping over the Democrat Party,” Sen. Ted Cruz (R-TX) told attendees. “They are united because they share the same enemies. They hate Christians. They hate Jews. They hate capitalism. They hate the Constitution. And they hate America.”

Former Rep. Mike Rogers, the Republican Senate candidate in Michigan, attempted to link his opponent, Abdul El-Sayed, to the 9/11 attacks: “I never imagined that 25 years after 9/11, I would be running against somebody that campaigns with Hasan Piker, who thinks America deserved it,” he said. “Together, they attack America. They excuse extremism. They treat our country like it’s the villain.”

The convention’s rampant Islamophobia isn’t a one-off: It fits a trend of Republican lawmakers attacking Islam and Muslims in the runup to the midterms. 

Rep. Andy Ogles (R-TN) said on X that “Muslims don’t belong in American society.” Rep. Randy Fine (R-FL) said “we need more Islamophobia, not less.” Rep. Chip Roy (R-TX) said, “No more Muslims.” Indiana Lt. Gov. Micah Beckwith said that “I hate Islam; it’s a demonic death cult.” 

The attacks have gotten specific: High-profile Muslim figures like El-Sayed, Piker, New York City Mayor Zohran Mamdani, and Reps. Rashida Tlaib and Ilhan Omar have all been targets of anti-Muslim rhetoric, and the GOP is also pushing anti-Muslim legislation.

A new “Sharia Free America Caucus” in the US House now includes dozens of members, all Republicans. Texas Republicans made banning and investigating cases of sharia law an official plank in their party platform. Texas Gov. Greg Abbott has called for a federal probe of Muslim washing facilities at Texas airports.

To break down the disturbing uptick in Islamophobia this midterm season, what’s driving it, and where it could be headed, Today, Explained co-host Noel King spoke with journalist Rozina Ali, author of the new book Seasons of Fury. 

Below is an excerpt of their conversation, edited for length and clarity. There’s much more in the full podcast, so listen to Today, Explained wherever you get podcasts, including Apple Podcasts, Pandora, and Spotify.

Do you think that we are partly seeing a rise in Islamophobic rhetoric because this year we have high-profile Muslims like Abdul El-Sayed, Zohran Mamdani, and Hasan Piker criticizing US foreign policy?

We have had really prominent Muslim politicians in the last several years. The same year that President Trump was elected, we also elected Ilhan Omar to the Minnesota House of Representatives. And then we had the [2018] election of Rashida Tlaib. These are remarkable because not only were they Muslim politicians, but they were also critical of US foreign policy and the government. 

What’s actually been a turning point has been the post-October 7 period because, one, we had a lot of politicians, especially from the Republican Party, starting to label this entire war as a religious war. Sen. Lindsey Graham (R-SC) immediately said, “We’re in a religious war,” which is astonishing, quite frankly, because that’s not even the rhetoric the Bush administration used after 9/11. 

What also happened is that a lot of Muslims — Muslim experts, Muslim scholars, Muslim journalists, and Muslim politicians — started being very vocal about US foreign policy. And that wasn’t necessarily the case after 9/11. A lot of Muslims who did criticize US foreign policy back then were sidelined or monitored or seen as suspicious, but they are so vocal now. The younger generation that has come up — Abdul El-Sayed, Zohran Mamdani, and others — they’re so vocal. 

And it’s not just foreign policy. What they say is that the way we conduct US foreign policy actually has direct ties to what’s happening at home. They’re very critical of the inequality they’re seeing at home, the rising costs, inflation — there’s so much to criticize about what’s happening at home. And I think this is one of the reasons we see so much backlash against them — because they’re unapologetic in their criticism.

The US has always had these fights over who gets to criticize the United States of America. I wonder why you think, at this moment, they feel safer launching those criticisms. 

Do they feel more free because the wars were such disasters? What opened the door to allow younger Muslims running for office to run in part on, “The United States is a really imperfect country and we’re not going to stop talking about what we’ve done overseas and at home”?

I think they’re able to do that because so many Americans do that. A lot of politicians and policymakers are openly critiquing what has happened abroad and what is happening here. One of the marked differences between the post-9/11 period and now is that there was widespread support for the Bush administration’s “war on terror” from policymakers on both sides of the aisle, from media, from the public at large. The few scholars and Muslim community members who did critique what the Bush administration was doing were often shunned. 

In later years, it became very clear that we were not winning the wars in Iraq, in Afghanistan, or even the war on terror. There was a lot to be critical of, not just with the Abu Ghraib scandal and Guantanamo, but also what was happening at home. There was mass surveillance, [and] then we had the rise of the NSA. 

I think, ultimately, we have reached a point in this country that we actually have a society that has deep, profound distrust of its institutions. That larger landscape allows politicians like Zohran Mamdani, like Dr. Abdul El-Sayed, but also any other politician to critique the government and feel comfortable doing so. 

I would say this is the Democrats’ side. I think what’s so interesting about the Republican Party now is that so much of their rhetoric and their vision is about who loves America. I was listening to clips of JD Vance at the convention and he kept talking about “America belongs to those who love it, not those who hate it.” And I think this is just a fascinating declaration to make when there is such a disconnect between what the public is feeling right now and what the Republican Party is saying.

I’m glad you brought up JD Vance, because one thing that is true of the vice president is that he too is a critic of America. It doesn’t always come out, but it has come out in the past. There are parts of America, including the wars overseas, that JD Vance has been fiercely critical of. 

Mamdani and El-Sayed are also Americans. It seems to me like some of the pushback they’re getting is rooted in the idea that “you don’t have the right to do this, you’re lucky to be in America.”

Do you think there is something going on here where you can criticize America if you look like JD Vance, but you cannot if you look like Zohran Mamdani?

Unfortunately, yes. And I will say, it’s unfortunate, but it’s not just the Republican Party who perpetuated that narrative. Some of the Democrats in earlier years did the same thing. I very clearly remember Bill Clinton on the DNC stage in 2016, saying, “If you’re a Muslim and you love America and freedom and you hate terror, stay here and help us win and make the future together.”

“I really think that there needs to be a concerted effort to challenge anti-Muslim rhetoric coming from policymakers and from the top that we’re not really seeing yet.”

It placed a conditionality on the way that Muslims would be accepted in the United States. But that was an absurd statement to make because there was a lot to be critical of with the way that the US was fighting its war on terror. 

And that conditionality — we have continued to see it over and over again, except it has morphed and mutated to the extent that someone like JD Vance can say that “we were tired of being called racist for noticing that our country was becoming dirtier and poorer and less safe and less prosperous.” He blames that squarely on immigrants or foreigners or what he considers un-American values. He can say that, but not anyone else who is, perhaps, brown or Muslim. 

I don’t think it’s just targeted towards Muslims. I actually think the problem and fascinating thing about what the Republican Party is doing is combining all of these labels into one. And there’s this narrative that they’re creating that anyone who is against us will be Muslims, will be leftists, will be immigrants, will be people who don’t look like us. 

It’s really creating this cultural, religious, racial divide, which is quite frightening. 

I wonder if you think this fearmongering is about winning the midterms and then it’ll die down in the same way that a lot of political rhetoric gets very heated in the run-up to contested elections and then dies down, or whether you worry that this talk keeps escalating?

I have been wondering about that because I think there are two things happening. 

One is that anti-Muslim sentiment has become a feature of American politics and seems to come out during election season. And I think what the GOP is doing is actually seeing if this anti-Muslim rhetoric is going to be effective in helping them win. This is what they were trying during the Mamdani campaign and it didn’t work. And I think they’re trying this in Michigan and, let’s see if it works. They’re trying this elsewhere too. 

But the other thing that’s happening, which is a bit more lasting, is the effort to change the very structures and laws regarding Muslim expression and the freedom to practice Islam in the United States. For example, in Texas, we are seeing efforts to frame the entire religion of Islam as a political ideology rather than a religion itself. 

There are efforts to, for example, ban sharia, which still makes very little sense because I don’t know if anyone can quite explain that. There is a very concerted effort to try to block signs of visible Islam at a local level. And if they’re successful, we’re going to see that at a national level.

I was in Michigan last month and I interviewed Dr. Abdul El-Sayed. There are a lot of things that make him interesting, but one of them is how easy it is to look at a politician like that and call him “all-American,” right? He’s high-achieving, he’s married, he’s handsome, he’s a jock. He’s got two kids. He is all-American. 

Can you conceive of a world where Abdul El-Sayed being Muslim is not the first line of attack when he makes a point about what the US has done wrong? In short, can you see him occupying, at some point in the future, a place like JD Vance occupies: You get to criticize the country because you are American enough?

There was a time when being Catholic was considered a really big deal. John F. Kennedy was the first Catholic president and it just kept coming up over and over again. Now, no one even remembers. I bet you half the country doesn’t realize he was Catholic. 

I think that could happen to Dr. Abdul El-Sayed, but I don’t think it’s going to be in the near future. I think it’s going to take a generational change for that and it’s not going to come organically. I really think that there needs to be a concerted effort to challenge anti-Muslim rhetoric coming from policymakers and from the top that we’re not really seeing yet.

But you think we might?

I think we might, in decades’ time.

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