Databricks co-founder shares his secrets for winning big enterprise customers TechCrunch By: Julie Bort 27 October 2026 at 01:00 Turns out selling to big companies isn’t about having the shiniest tech: It’s about hitching a ride on a giant’s sales team.
Anthropic’s IPO filing reveals its strategy for keeping enterprise customers hooked TechCrunch By: Rebecca Bellan 26 October 2026 at 19:49 Anthropic’s S-1 shows more than half of its $100,000-plus customers now use both the Claude Platform and a first-party app, a cross-selling playbook reminiscent of Amazon that’s making enterprise customers stickier.
Microsoft offers buyouts to around 60,000 employees TechCrunch By: Aisha Malik 26 October 2026 at 18:58 The buyout offers mark Microsoft's latest efforts to cut costs and rework its workforce.