William Lawrence is a Democrat running to represent Michigan’s Lansing-area Seventh Congressional District with a campaign that largely focuses on data centers and affordability. It’s not an unusual story in 2026 — but not long ago, Lawrence was cutting his teeth in progressive politics as a co-founder of the Sunrise Movement, primarily focused on organizing around the climate crisis.

His arc, from progressive activist to politician, is emblematic of a bigger trend, as a wave of millennial progressives in midterm races across the country try to lean into issues that have broader, more immediate appeal with voters.

But that arc also raises big questions about the left’s changing priorities. In a recent interview for Vox’s podcast and video series America, Actually, host Astead Herndon spoke with Lawrence about his past activism and how he has pivoted. “It can sometimes feel like…folks hop from issue to issue, whether it’s climate, even anti-AI right now, without those things being solved,” Herndon told Lawrence. 

According to Lawrence, “that’s the reality of the time. It seems like everything is unraveling, and it is because the whole social, economic, political compact is being renegotiated, not just in this country, but on a global stage.” Still, Lawrence said, that earlier organizing shapes how he sees different challenges today.

The two also discussed whether opposition to data centers and AI has wide, regular-voter appeal in places like Michigan and how Lawrence went from hopeless and disengaged to regaining a sense of agency through organizing.

Below is an excerpt of the conversation, edited for length and clarity. There’s much more in the full show, so listen to America, Actually wherever you get your podcasts or watch it on Vox’s YouTube channel.

You started in Sunrise and were at the forefront of a young progressive movement that was aligned at that time — in 2018, 2019, and I think still — with progressive members of Congress like Rashida Tlaib or Alexandria Ocasio-Cortez.

I remember reporting about Sunrise at the time. The goal was to elect a Bernie Sanders, but the other goal was to have the party largely embrace things like a Green New Deal. How would you grade the efforts of the climate movement of that time, looking back?

I think we did some things very well.

We put climate jobs and justice at the top of the agenda for the incoming Biden administration. I think the Bernie-Biden task force is an often overlooked but very important chapter of that whole story, where Bernie and Biden both understood they had to bring their people to the table.

And that’s how Build Back Better got negotiated. We fought hard for Build Back Better, and ultimately came up two votes shy in the United States Senate.

Do you see that as a success or a failure of the climate movement?

I think Build Back Better was a success in coming to the table and negotiating, from the Green New Deal to Build Back Better, and then what we ended up with was the Inflation Reduction Act after it passed the final filter, which was Sen. Joe Manchin and Sen. Kyrsten Sinema. At the time, now, how I felt about it was, this is historic. This is the largest investment in green jobs and infrastructure in United States history. I know how hard it was to get here. I’m tremendously proud of the work that I did and so many others did.

Just in my district alone, we’ve delivered $26 billion in investment for manufacturing and sustainability because of the Inflation Reduction Act. But at the time, we knew that this is maybe 5 percent or 10 percent of what we need in scope. And now we’re experiencing the consequences of that.

Obviously, we still have a very volatile economy. We still lack energy security because we now have closed the Strait of Hormuz. We’re still too dependent on a global oil market, and we could use many more investments in solar and other kinds of renewable energy than we have now.

And ultimately, it wasn’t enough for the Biden-Harris administration to be able to win reelection, because people didn’t feel it enough in their pocketbooks.

Why do you think Democrats are talking less about climate?

I think it’s the intensity of the crises that we face. It feels like we’re falling through midair, after the end of all of the constitutional protections, the rule of law, and the economic security that people had previously enjoyed. 

There are a lot of very acute and urgent crises, and I think that that has bumped climate, which is a super massive but also somewhat slow-moving crisis, a little bit lower on the priority list just in terms of what comes up for people on the Hill.

You went back to Michigan to focus on housing and advocacy. Did that make you think a little differently about the national work you were doing?

I think it’s fair to say that when I was younger, I got very focused on this climate issue, and I was very focused on it because it is this existential crisis we all face.

But it was after the pandemic that I wanted to bring my work closer to home. I wanted to do the work of putting down roots in the place that had raised me and make my life there. And in seeking to organize there, it was clear that we needed an in to organize that was more immediate.

“I believe in the agency of regular people taking charge of our own lives and working together to build a better future.”

More immediate than the Green New Deal.

Than the Green New Deal or than the looming climate crisis. People know that that’s an issue, but they’re like, “I’ve gotta pay rent at the end of the month.” And as an organizer, I believe that you have to listen to people, you have to hear what’s going on for them, and then work on issues that have the potential to bring people together.

Housing is one of those issues. Whether you’re in the city of Lansing, whether you’re in small towns, urban, rural, suburban, young or old, everybody can agree that the rent is too damn high and it’s too hard to buy a home anymore.

Were you surprised Trump won the state in 2024? 

No.

Why not? 

Because I saw it all unfold. We hoped to deliver more through the Biden-Harris administration than we ultimately did through Build Back Better. We didn’t deliver as much to relieve the economic anxiety that people were feeling. And then I do believe that the war and the genocide in Gaza and our blank check to allow that to happen with our money and our tax dollars destroyed the Democratic coalition that had been assembled from 2017 through 2020 for the purpose of beating Trump.

I just saw that unfolding over the course of the whole year, just like a slow-motion train wreck.

I want to ask locally, what do you think is most important in this race: housing, data centers, or pushing back against Donald Trump?

If I had to choose, I’d say data centers because that’s where people in the district are finding some common ground across the spectrum — in fighting back against the concentrated power in Silicon Valley, which has been fully enabled by [incumbent Rep.] Tom Barrett and Donald Trump.

So you’re saying that’s the issue that allows you to create cross-ideological coalitions?

Yeah.

Our last question is, just thinking through the scope of your career and the kind of progressive work: It can sometimes feel like folks hop from issue to issue, whether it’s climate, even anti-AI right now, without those things being solved, right?

Like, we still have a climate crisis. The rent is still too high. All of these things are still happening. How am I to trust that AI is the crisis of our time when I’ve heard so many crises of our time?

Some have called it a polycrisis — overlapping crises.

That’s the reality of the time. It seems like everything is unraveling, and it is because the whole social, economic, political compact is being renegotiated, not just in this country, but on a global stage. I don’t think it serves us to lie about that. I mean, here’s the reality, folks.

Everything is up in the air. Does it feel like you’re falling through midair? It’s because we are. All the old protections, all the old agreements have been chopped up. So we have got to come together. This is what I believe in more than anything, if there is a through line…I believe in the agency of regular people taking charge of our own lives and working together to build a better future. 

That’s what I learned as an organizer, and that’s what gave me hope actually, at a time when I was doomer-ing in my younger years. And I told you, I wanted to just drop out of society and all that. It was seeing that regular people have come together before, and they’ve won a better future for their kids and grandkids, that gave me a path to follow in.

It does feel like a powerless time, I have to tell you. And a lot of this AI revolution, to your point about control or about agency. We’ve talked to so many people who just think that these things are happening to them, rather than feeling that they are participating in the changes afoot.

But you’re telling a kinda hopeful story. 

I’m a hopeful guy. I was angry too, even when I got into this race. I was angry especially about the wars. But then in campaigning, I’ve met so many people across the district, old friends, new friends, and they give me a lot of hope because you just see the way that people are already performing miracles on a daily basis.

In 2024, Donald Trump’s victory was powered in large part by massive gains with Latino voters. He won 48 percent of those voters that year, up from 36 percent in 2020 and 28 percent in 2016. But now, that support is plummeting; Trump’s approval rating among Latinos who voted for him recently fell from 93 percent to 66 percent, where it was at the beginning of his second term.

Why? It has a lot to do, as with everything these days, with the economy. 

It was the same in 2024. During that election, voters were experiencing rising costs and stagnant wages — the same trend that has continued until today. In 2024, though, Joe Biden and his administration — which also meant Vice President Kamala Harris — took the blame from all voters, and particularly Latinos. Today, the blame is falling on Trump. 

America, Actually host Astead Herndon caught up with Stephanie Valencia, who co-founded Equis Research, a political research firm that specializes in Latino voters, to unpack some of these recent shifts and explain them. 

“I think one important data point to understand about the Latino voter is Latinos make up more of the wage workforce than any other part or any other racial subgroup,” she said on the podcast. “And so what that means is when wages are down and inflation is high, Latinos feel it more.” 

That’s why, when the economy is bad, this group is primed to be a “swinging giant” in US politics, Valencia explains — and right now, it appears to be swinging hard against Trump. 

Below is an excerpt of the conversation, edited for length and clarity. There’s much more in the full show, so listen to America, Actually wherever you get your podcasts or watch it on Vox’s YouTube channel.

Equis has called Latinos one of the last great wild cards in American politics. Is that because of some of the double-digit swings that we’ve seen among this voting group over the past few elections?

Yes, it absolutely has to do with that. Latinos often get given the title the “sleeping giant,” which I just want to get rid of from everybody’s vocabulary. 

We should be called the “swinging giant” based on how much shift we have seen election to election. A third of Latinos consider themselves kind of independent or apolitical, and that swinging middle really is deciding every single election.

Your playbook gets into messengers and particularly how we reach folks where they are. It makes a Spanish-Spanglish distinction talking about the different types of media that Latino voters consume. 

I wanted to ask, in that vein, what’s the single biggest mistake campaigns make in terms of not reaching folks where they are?

Oh man, how long do we have so I can tell you how many mistakes? They’re really simple unforced errors. I’m going to give a very concrete and simple example that I think illustrates that. 

Look, I’m Latina. I grew up speaking mostly English, but I listen to Spanish-language radio. I watch a lot of YouTube, and on YouTube I’m watching people like Karol G and Carin León. A lot of people — a lot of Latino swing voters — have the same media consumption habits that I do.

The first problem or challenge that a lot of candidates make is they just simply translate their English ad into Spanish. And that is, to me, one of the biggest mistakes because there are a lot of things that people want to be communicating in Spanish that don’t translate word for word. There are sayings in Spanish that don’t translate directly from English or more direct ways you can communicate.

I’m sure it immediately reads Google Translate rather than an original message for said community.

Exactly. So that’s mistake No. 1. Mistake No. 2 is when they’re deploying that ad digitally, as a proxy for talking to people, they’re going to use Spanish-language browser settings. So they say, “We don’t want people who speak English to see the Spanish-language ad.”

So the way they find that set of voters is just by going to people who have Spanish-language browser settings. 

Like I said, I don’t have a Spanish-language browser setting. Everything I consume online is set in English on Chrome, but I still watch a lot of content in Spanish on YouTube.

So you’re missing a voter like me who’s going to see a Spanish language ad from a James Talarico or a Manny Rutinel and be turned on by it because I’m going to say, “Hey, that candidate’s speaking to our community. That candidate has enough respect to develop a Spanish-language ad.” 

We did some testing a couple of years ago that showed that over 70 percent of Latinos who see an ad in Spanish think that party or candidate cares more about Latinos. It matters that much.

Let’s stay in 2024 for a second longer. Your research found that Project 2025 and Trump’s mass deportation plans were not top of mind for most people, and that they were thinking about the economy. I wanted to ask about that because I remember the RNC signs at the convention saying, “Mass deportations now.” One number says that 62 percent of Latinos now think that Trump wants to deport undocumented immigrants broadly. 

Why did it take till post-election to realize those threats of mass deportation were real considering they were so front and center during his campaign?

I think this is really important for us as avid news consumers to understand the kind of news that the average voter, and especially that voter who’s coming in and out of elections, is consuming.

What they were seeing on mainstream media, perhaps even Fox News at the time, was a focus on people or Trump surrogates who said he was going to focus on serious criminals, securing the border, and violent criminals.

And so that’s what people bought. Fast-forward to 2026; the people who feel most regretful who voted for Trump in 2024 are most regretful because of immigration. They feel like there was a broken promise there. 

They were told he was going to focus on the border, which everybody agreed was chaos, and he was going to focus on violent criminals and serious threats, and at the end of the day, he has not complied with that.

And then add that to the litany of broken promises.

I’m hearing a distinction between a focus on the border, which Republicans did try to prioritize rather than the interior deportations that may have been more attributed to Stephen Miller than Donald Trump. But we have certainly seen that be a focus of the administration once they came back into office.

You mentioned the shift that has happened since 2024, and that’s really important, of course. Trump’s approval rating with Latinos is now worse than with non-Latinos, a stunning reversal in 18 months. 

You mentioned the factors that have contributed there, but is this really just the economy?

It’s the economy, it’s the war, and it’s immigration. It’s those three things. 

One thing that is really interesting to note about Trump’s approval, other than that it’s at basement levels — and he’s very much pulled down the GOP with him broadly and with Latino voters — is that in Trump 1.0, his approval on the economy and the cost of living was actually better than his everyday approval on his total job.

And he has been underwater with Latinos almost this entire term so far on the cost of living and the economy. It’s almost been a complete and total reversal.

Listen, you tell people you’re going to fix egg prices and gas is going to go down, and then you do the opposite, and we’re hearing that story universally across different electorate groups. 

You’re saying that’s still the main story when it comes to Latinos also?

Yes, it’s still the main story. I think one important data point to understand about the Latino voter is Latinos make up more of the wage workforce than any other part or any other racial subgroup. What that means is when wages are down and inflation is high, Latinos feel it more. 

We have less savings. We have lower rates of home ownership. So the safety nets that other people might have, we just don’t have. 

That really has exacerbated the kind of impact that people are feeling right now as they’re trying to make ends meet.

You mentioned the exponential growth in the terms of people who now regret or are disappointed with their vote for Donald Trump. Does that mean a preference for Democrats? How should we think about the binary choice between D and R versus what is a clear story about a backlash to Donald Trump’s actions?

I think it is a huge mistake for Democrats to rest on their laurels and think that because of what people are feeling about Trump and Republicans and the sense of disappointment and promises broken that that is automatically going to translate for them as a party and as a brand.

Right now, the Democratic brand has suffered a repeated set of blows among Latino voters. Twenty years of comprehensive immigration reform hasn’t been delivered. It’s a thing that comes up in almost every focus group. 

And part of what the build-up to 2024 was, was not only 20 years of a promise undelivered; it was the chaos at the border, it was feeling like Democrats were focused on everything but Latinos and their families, or everyday Americans and their families, and that they had lost that thread.